Your Global Market Research Fieldwork Company
Data that matters, fuelling every next step trusted by research agencies in 35+ countries.
Research and Metric is a global market research fieldwork company built exclusively for research agencies. We recruit respondents, execute fieldwork across CATI, CAPI, and online channels, and deliver clean, tab-ready data across 35+ countries, on time, on budget. We own every step.
Research & Metric
Your Dedicated Fieldwork Partner
- End-to-end fieldwork management across online, CATI, CAPI, and qualitative methods
- Dedicated account managers who stay with your project from briefing to delivery
- ISO-certified quality protocols ensuring data integrity at every touchpoint
- Real-time project dashboards giving you complete visibility and control
- Specialists in hard-to-reach and specialty audiences across global markets
Recruit the Right Respondents. Run Precise Fieldwork. Deliver Clean Data.
35+ Countries Coverage
Fast Turnaround
AI Fraud Detection
Dedicated PM Support
Full-Spectrum Market Research Fieldwork Services
Every research project needs three things done well: the right people found and recruited, the fieldwork executed with precision, and the data delivered in a format your analysts can use immediately. Research and Metric handles all three under one roof, with one point of contact.

Respondent Recruitment
- B2C and B2B respondent recruitment for quant and qual studies
- Multi-layer screening to match your exact audience.
- Fraud detection and quality validation on every recruit
- CATI, CAPI, online, and face-to-face respondent sourcing
Fieldwork Management
Once respondents are recruited, execution is everything. Research and Metric’s fieldwork management service provides trained interviewers, real-time field monitoring, quota management, and quality control across CATI, CAPI, online, and in-home product placement studies in any country on your brief.
- Multi-methodology execution: CATI, CAPI, Online, IHUT, Ethnography
- Real-time quota tracking and interviewer performance monitoring
- ISO-aligned quality protocols at every fieldwork stage
- Rapid mobilisation: 24–48 hour project launch capability


Data Tabulation
Raw data is only valuable when it’s clean, structured, and ready for analysis. Research and Metric’s data tabulation service processes, codes, and delivers survey data in formats your analysts and reporting teams can use immediately from standard cross-tabulation banners to SPSS, Excel, and custom DP outputs.
- Cross-tabulation and banner programming for quant studies
- Open-end coding, verbatim processing, and sentiment categorisation
- Data delivery in SPSS, Excel, Quantum/Dimensions, and custom formats
- Data cleaning, weighting, and logic checking included
Why Tier One Research Agencies Choose Research & Metric as Their Global Fieldwork Partner
Unmatched Global Recruitment Infrastructure
Speed Without Quality Compromise

Specialty Audience Sourcing at Scale
Audit-Ready Compliance & Documentation
GDPR, CCPA, and local regulations built into every workflow. Complete audit trails: screener responses, validation checks, fielding logs, back-checking.
Transparent Partnership Model
Enterprise Grade Respondent Quality & Fieldwork Validation
“Your recruitment and fieldwork partner needs bulletproof quality control. We implement multi-layer validation across respondent screening, fieldwork execution, and data delivery to ensure your projects meet audit standards and client expectations every time, across all 35 countries.”
Respondent Qualification & Fraud Prevention
Multi-step screening catches ineligible/fraudulent respondents before fieldwork. Real-time validation prevents repeat responders. Protects project integrity from day one.
Expert Fieldwork Oversight & Monitoring
Experienced field managers supervise CAPI and CATI execution across all markets. Live monitoring catches protocol deviations. Back-checking ensures interviewer compliance.
Real-Time Data Quality Dashboards
Track completion rates, data quality scores, and progress by market. Identify issues before they scale. Transparent reporting keeps you informed throughout.
Vendor Accountability & Performance Metrics
Detailed performance tracking by source, market, and team. SLA compliance reporting (turnaround, completion rates, accuracy). Continuous improvement loops.
Clean, Audit-Ready Data Delivery
Data cleaning, deduplication, consistency checks before handoff. Detailed compliance documentation. Export-ready formats (SPSS, CSV, Excel).
End-to-End Fieldwork Execution for Research Agencies
Deep sector expertise means we understand your unique challenges and respondent requirements.
Healthcare & Pharma
Physician surveys, patient journey studies, clinical trial recruitment
FMCG & Consumer Goods
Brand tracking, product testing, shopper insights research
Technology & IT
IT decision-maker research, software adoption studies
Finance & Banking
Customer experience research, financial product testing
Automotive
Vehicle ownership studies, dealership experience research
Energy & Utilities
Customer satisfaction, energy transition studies
Education
Student surveys, institutional research, learning outcomes
Tourism & Hospitality
Travel behavior studies, guest experience research
Fieldwork Excellence Across 35+ Countries
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On 1 September 2026, ISO withdrew the 2019 edition of the research industry’s quality standard and published a fourth edition in its place. The ISO