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Recruitment case study

In-home interviews with smart-meter households

Twenty-four in-home interviews with households that recently installed smart meters, on how they track and reduce energy use.

Research and Metric1 min read

The challenge

An energy retailer wanted to see how households really use smart-meter displays and apps. It needed recent installers and a mix of engaged and disengaged users.

Our approach

We recruited households with recent installs and arranged interviews in their homes.

  • Verified a smart-meter install in the last six months
  • Balanced engaged and disengaged users
  • Scheduled in-home visits at convenient times
  • Collected consent for photos of displays and apps

The results

  • 24 in-home interviews completed
  • Even split of engaged and disengaged users
  • Real home settings showed how displays are actually used

Illustrative scenario based on typical engagements. Client details are anonymised.

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