Every study depends on talking to the right people. Research and Metric provides respondent recruitment for research agencies and brands, finding, screening and verifying participants for qualitative and quantitative work.
We recruit from our own networks, targeted lists and vetted panel partners, then check every participant against your screener before they reach you.
Recruitment for every type of study
- Qualitative recruitment for focus groups, in-depth interviews, ethnography and online communities.
- Quantitative recruitment for online, telephone and face-to-face surveys.
- Hard-to-reach recruitment for specialists, executives and low-incidence groups.
- Product test recruitment for in-home use tests and taste tests.
How we verify every participant
Fake or mismatched respondents waste budget and damage findings, so verification is built in.
- Behaviour-based screeners that ask what people do, not just who they are
- Phone re-screening of every qualitative participant before confirmation
- Job title, employer and decision authority checks for B2B audiences
- Licence and practice checks for healthcare professionals
- Duplicate, fraud and professional-respondent checks across studies
How recruitment works
- Screener reviewWe sharpen your screener and quotas so the right people qualify.
- SourcingWe combine our networks, targeted lists and vetted panels for the audience.
- Screening and verificationEvery candidate is checked against the screener, by phone where it matters.
- ConfirmationParticipants are scheduled, briefed and reminded before their session.
- ReportingYou get live recruitment updates and a final participant grid.
Related projects
See this work in practice: IT decision makers for a cloud study and oncologists for remote interviews.
Why agencies choose Research and Metric
- One accountable team from screener to final tables
- Verified respondents, never self-reported
- Honest feasibility before you commit
- ESOMAR-aligned processes and GDPR-compliant data handling
Frequently asked questions
What is respondent recruitment?
It is finding, screening and scheduling the people who take part in a research study, so every interview or survey complete comes from someone who genuinely fits the brief.
Do you recruit for both qualitative and quantitative studies?
Yes. We recruit small, carefully matched groups for qualitative research and larger, quota-controlled samples for surveys.
How do you stop fake or repeat respondents?
We use behaviour-based screeners, phone re-screening, identity and role checks, and duplicate and participation-history checks before anyone is confirmed.
Can you recruit B2B and healthcare professionals?
Yes. We verify job title, employer and decision authority for B2B audiences, and licence and current practice for healthcare professionals.
